Marketing Y’Ubucuruzi

💡 Kumenya Uko Wakora Kugeza ku Makampani yo muri Costa Rica ku Twitch Mu gihe ukora ibikorwa ku rubuga rwa Twitch, ushobora kuba wibaza ukuntu wabasha kugera ku makampani yo muri Costa Rica, ukaboneka mu mishinga yabo y’ubucuruzi (brand campaigns). Si ibintu byoroshye, ariko birashoboka rwose niba uzi inzira nziza zo kubigeraho. Ibigo byo muri Costa Rica birimo gushaka uburyo bushya bwo kugera ku bakiriya binyuze mu mbuga nka Twitch, aho abakora streaming bashobora gufasha kwagura izina ry’ikigo binyuze mu guhuza ibikorwa byabo n’abakora content. Ubwo buryo bwa marketing bukunze kwitwa influencer marketing, kandi ni bwo buryo bukomeye muri iki gihe kubera uko abaguzi bakunze kumva ibyiza by’ibicuruzwa biciye mu bantu bizewe. ...

💡 Uko Woshobora Gushaka Abahinga ba Amazon bo muri Pakistan kugira ngo Ukorane na Micro Influencers Mugihugu cacu c’Uburundi, aho ubucuruzi bw’ikoraniro ryo kuri murandasi buriko buriyongera, gushaka abafatanyabikorwa b’abahinga ba Amazon bo muri Pakistan birashobora guhinduka urubanza rw’ingenzi mu mikorere yanyu ya marketing. Kuko usanzwe uzi ko gukorana na micro influencers bifise inyungu nyinshi: biroroha, bitwara amafaranga make, kandi bifise ingaruka nziza ku buryo abantu babona ibicuruzwa vyawe. ...

💡 Uko Wokwiyungunganya Kugera ku Bacuruzi b’Ubufaransa ku Pinterest Naho benshi batekereza Pinterest nk’ahantu h’abagore gusa, ubu irakurikiranwa cane n’abahungu n’abagabo b’abanyamwuga, kandi ni ho hagezweho mu bikorwa vy’ugushaka amakuru no kugura ibicuruzwa. Abacuruzi b’Ubufaransa bariko barashaka kwinjira ku isoko mpuzamakungu biciye kuri Pinterest, bakoresheje uburyo bwo gukora imigambi y’ugusurura ifise ubutumwa butangaje kandi ikurura abakoresha. Abantu benshi bakoresha Pinterest kugira bazirikane ibintu bafise inyota yo kugura canke gukora, cane cane abahungu bashaka kwiyubaka no kwerekana ubuzima bwabo mu buryo bw’ukuri. Niyo mpamvu abacuruzi b’Ubufaransa bakwiriye kumenya uko bashikira neza aba bakoresha, mu buryo buhuje n’ukuri k’ubuzima bwabo, inyungu zabo, hamwe n’akamaro k’ibicuruzwa. ...