Italy-Creators

💡 Igikorwa: Kuki ushaka gushikira brand z’i Butaliyano ku Viber na “before-after”? Mu myaka ya vuba, abakozi b’ubuhanzi n’abacuruzi b’i Burudi baratangura kubona amahirwe yo gukorana n’amasosiyete yo mu Buraya biciye ku mbuga za messaging — Viber yagiye igaragaza inyungu mu gushikirana kuko niyo yorohera abantu mu buryo bwa chat, ibisubizo vuba, na stickers/voice notes bikoreshwa n’abanyakarere. Ariko ikibazo nyamukuru ni: uko woshikira brand z’i Butaliyano ngo zabone ko amashusho ya mbere-nyuma yawe ari agaciro, ntibikomeze kuba “spam” cyangwa ubutumwa bwa komite. ...

💡 Urugero rw’ikibazo n’icyo iyi nyandiko izokora Mu myaka iheri, Telegram yarahinduye isoko rya digital advertising mu bihugu bitandukanye; amakampani yagiye “akurikirana” abantu ku mbuga nshasha igihe amapromo asanzwe yatahaye kuri Meta yagabanutse. Muri aya magambo, hariho amahirwe yo gukorana n’abashikiriza mu gihugu ca Italy kuri Telegram — ariko ukora neza iyo ushaka amasezerano y’ishauma (fixed-fee). Iyo winjiye mu gikorwa utateguriye, ushobora kuhasigara n’ibyangiritse ku ntumbero y’ubushasha. ...

💡 Icicaro: Kubaza no Gusubiza ikibazo Uko isi ya social media ihinduka niko kandi uburyo bwo kurondera abanditsi (creators) b’ahandi ukorako ubucuruzi bugira impinduka. Wibaza ukuntu ushobora kubona abanditsi b’Ubitali kuri Facebook bazokwerekeza abakurikira bategerezwa kugura serivisi yawe, bigahinduka leads, atari gusa likes n’ibitekerezo? Ni ikibazo gisanzwe ku bamamaza bo muri Burundi bashaka kugura ubushobozi bw’isoko rya Europe n’abantu bavuka mu mwanya w’Ubitali. ...