Abamamaza b'Urundi: Gushaka WhatsApp creators muri DR ku drops
💡 Igituma iki kibazo gishobora kukuremera umutwe (kandi ukenewe) Abacuruzi bo mu Burundi barashaka «viral» drops zikorana n’abakora contenu baturuka ahandi — Dominican Republic ifise abahanzi n’abaremezi ba lifestyle bafise audience nini kuri WhatsApp na TikTok. Ikibazo nyamukuru: uburyo bwo kubamenya, kubandikira, no kubitwararika mu buryo budasaba gukoresha inzandiko nyinshi cg ibikorwa by’itangazamakuru bisumba ingano y’umutungo. Imyaka ya vuba aha imishinga yerekanye ko ibiryo, ibiryo vyashushanyije, n’ibintu byoroshye gushira ku mbuga bigira viral kurusha reklama zisanzwe — nka Pop Mart, Starbucks, Nike (reference content) — abaguzi bakunda «content» y’abantu ubwayo kuruta ad campaigns (Shutterstock / Forbes examples). Turaza kukwereka inzira z’ukuri, tools, n’amategeko ya negotiation ushobora gukoresha kugira ngo uhuze umuperezida w’ikintu cawe mu Burundi n’umuremyi wa WhatsApp muri Dominican Republic. ...